Image Optimization: How to Optimize Images for SEARCH? | Image Alt Tag SEO
Image Optimization: How to Optimize Images for SEARCH? | Image Alt Tag SEO
In this video, learn Image Optimization: How to Optimize Images for SEARCH? | Image Alt Tag SEO. Find all the videos of the SEO Full Course in this playlist: • SEO Course (Updated) 🔥| Learn Complet…
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#SEOKeywords #ImageOptimization #AltTag
Content
0.008 -> We have done a lot of parts in SEO, now it's time for images
5.08 -> because images are also an important part on our website
9.52 -> so it is very important to optimize them
12.36 -> So in today's video, we are going to talk about image optimization
16.84 -> Alt tag or it is also called alt name
20.56 -> So what is alt tag, how will we optimize it
24.2 -> and will it affect our website's ranking, how will it affect,
27.932 -> I am going to give you all the answers to all these questions
32.342 -> in today's video
33.36 -> So let's start the video
39.64 -> Hello everyone, I Harmeet welcome you all on WsCube Tech channel
43.32 -> So in today's video, we are going to talk about alt tag
46.76 -> Whether you call it alt tag or alternate tag, it is also called,
51.589 -> its name is full form of alt, alternate
54.56 -> or you can also call it alternate name, it is also called alt name
59.2 -> or it is also called alt attribute
62.08 -> So no matter what name it is, you don't have to be confused
64.64 -> alt name, alt tag or alt attribute, all of them are the same
70.32 -> Now let's talk about why we optimize images
75.52 -> Why we will put alt tag in it, why we will optimize it
78.6 -> So the reason is simple, whenever we type anything on our Google
84.96 -> So here you will see that you get different sections on the surf
88.2 -> Now like all these things, like web pages, pictures, everything
91.923 -> is showing here
93.04 -> But if you go to the images section, you will see that there
96.374 -> are different images here
97.4 -> And there is a ranking of all these images
100.44 -> You will see that these images are given on the first page, as
105.224 -> you scroll down, more images will come
107.8 -> So just like we have a lot of web pages, there are a lot of images
112.48 -> So that's why we will go to rank our website's image
116.52 -> Because whenever you open the image, you see that the source
120.428 -> of that image also opens here
122.56 -> And when you understand Google Analytics, Search Console, when
125.58 -> you see that where is the traffic coming from
128.6 -> You will notice that there is a major source of images of your
132.389 -> traffic
So that's why we want our images to be optimized
135.56 -> And apart from that, see, it cannot be that if the image of our
140.623 -> website is ranking, then our web page should not rank
144.24 -> So somewhere we can say that the ranking of web pages and images
149.18 -> are directly linked
150.32 -> So that's why we will optimize the images so that eventually
154.363 -> our web pages also rank
156.2 -> First of all, let's see where the alt name is seen
161.32 -> And then I will talk to you about what happens
165.24 -> Now see, I have opened a web page of WSQiptic
168.96 -> There is a lot of text written here, this is an image
172.6 -> As soon as I inspect this image, our source code opens
179.16 -> So as soon as I inspect this image, its element is open, see,
183.42 -> this image source is coming where this image is uploaded in the server
187.68 -> And apart from that, you will see this alt
189.84 -> This alt is written on it and what is written in alt, some text
193.266 -> is written here
194 -> I have copied it once here in Notepad so that you can see it better
199.72 -> Let's see it once and understand what it is
203.84 -> This is the image source, this is where my image is lying, it
207.307 -> was here
207.84 -> Apart from that, alt, see the code written in the front, alt
212.047 -> image 1 is written here
213.8 -> We can change anything
215.8 -> Like now it was related to android, so if I write android here
221 -> So its tag will change, alt tag will change and what will be
224.914 -> the alt text of this image?
226.72 -> Android will be, rest is its style
229.8 -> Where to keep this image and all that, and this tag is closed
233.52 -> There is a text overlaid on this image
238.88 -> And I will call that text alt tag
242 -> Now see, first of all, I would like to tell you a story about it
247 -> Why was alt tag discovered? Why was it needed?
251.8 -> Because the image is looking at me, I can see that there is some
255.939 -> work going on here, it is related to android
258.6 -> But what was the need to put this tag on it?
261.48 -> Basically, alt tag is a tag that we put on an image
266.04 -> And it tells what is inside this image, that is, it describes
270.806 -> this image
271.6 -> So I would like to tell you a story about it, so that I think
275.611 -> you will understand better
276.68 -> Why was it developed? Why was the image needed?
279.88 -> I can see that it is in the image, but why was it described behind
283.442 -> it?
See, as we can see now, we are blessed
287 -> But for the visually impaired people, it is not like that
291.8 -> Whenever we think about visually impaired people, we think that
296.013 -> their life is very blank
298.12 -> No, it doesn't happen
299.44 -> They are well literate, they study very well, they learn computers,
304.339 -> coding, they learn everything
306.12 -> But now you will have a question in your mind, how do they do
308.808 -> this?
See, there are some special softwares in the computer for them,
312.135 -> which we call screen readers
313.56 -> For example, if I take my mouse to the tab, then whatever is
317.31 -> written here on Android app developer
319.04 -> It will automatically tell the screen reader
321.32 -> Wherever I take this cursor, it will automatically tell what
324.067 -> is written on the text
325.44 -> But the screen readers that were specially designed for blind people
330.24 -> The biggest problem for them was in images
333.08 -> How can you read images? Can you read an image?
336.44 -> If I am looking at this image today, I can tell that there is
340.108 -> a phone which is being repaired
341.68 -> This is something related to the app development
344.52 -> But how will the screen reader do this? Because the screen reader
348.264 -> is a bot
349.2 -> So that's why we started putting an alternate name in our images
354.48 -> We started putting a tag that describes what this image is about
359.76 -> So there this development happened that you should put an alternate
364.101 -> name with the images
365.68 -> So that the screen readers can read it well
368 -> So now I hope you got an idea from the story I told you
372.16 -> That what is all tag and all text is how important it is
375.24 -> So this is what we have to do during the optimization time
378.68 -> Because any search engine will expect from you
383.32 -> That the actual thing in your image should be in your tag
387.24 -> That is, what is your description
389.12 -> Because what has happened like all tag?
390.84 -> A description of your image has been made
392.8 -> So write the same description with which your actual image is related
396.92 -> But as I told you that we have to optimize in such a way that
401.72 -> we pay attention to the keywords
403.64 -> So that's why you will use the keywords that you have found
408.08 -> But it should be done in a very natural way
411.68 -> I have an image like I just gave you an example
413.96 -> Like the image of Android development
416.2 -> So we have to add Android development in this
418.92 -> Because it is directly related to my picture
421.44 -> But if there is Android development in my keyword
425.12 -> Like if I type Android development in Delhi
428.72 -> I can put this keyword in all tag
432.84 -> Because it is related somewhere
435.48 -> So you have to keep two things in mind whenever you optimize
438.806 -> all tag
439.36 -> First of all, it should be natural
442.28 -> Whatever is in your image should be in your all tag
445.68 -> And you have to take care of the keyword
448.04 -> So let me show you some samples
450.56 -> What all tag we will keep for this image
453.24 -> Now, I have opened a website
455.44 -> On this website, there is a recipe
458.12 -> Easy white bread
459.52 -> This is the recipe
460.6 -> This image is on this recipe
462.6 -> I will right click on this image and click on inspect
466.48 -> So you will see that the code has opened here
470.4 -> The source of your image is given here
472.16 -> So this alt is our all tag
474.88 -> So its all tag is written white bread sliced on a wooden chopping board
479.36 -> This is our alt
481.92 -> And if you see this image, it is very accurate
485.68 -> Because this is white bread which is sliced
489.2 -> And it is on a wooden chopping board
491.44 -> So it is very accurate
494.4 -> It has given all tag
496.28 -> And also the main recipe of this is white bread
499.64 -> That is also put here
501.44 -> But what I will recommend you
503.68 -> I will recommend this
504.84 -> Okay, they have kept it in a very natural way
507.24 -> But see, not only on naturality
510.2 -> But also on our ranking factor
512.96 -> That's why we will put our keyword here
515.76 -> So instead of writing white bread
518.36 -> I could have written here
519.84 -> White bread recipe
521.96 -> And then I could have written my description
525.36 -> So what happens is
526.6 -> We put our keyword here
528.92 -> And along with that, the natural thing
532.4 -> Which is actually written in this image
534.6 -> I could have told that too
535.96 -> Okay
536.56 -> So that's why I will recommend both things to you
539.76 -> That you have to write naturally
542.24 -> Which is actually in this image
543.84 -> Let's see it a little better
545.56 -> So see, I have opened the Wikipedia page
547.92 -> Where the information of India is written
549.88 -> So see here is the Indian national flag
551.96 -> So if I inspect it
553.92 -> So you see its element will open here
556.24 -> Along with this image source
559.04 -> The alt on the image is given
561.4 -> Okay, what is the alt given?
562.8 -> Horizontal tri-color flag bearing
565.12 -> From top to bottom
566.24 -> Deep saffron, white, green, horizontal band
568.64 -> That means they have described this picture very well
573.08 -> But see, we believe that
574.96 -> There is no need to rank Wikipedia
578.28 -> Because the traffic on it is so much
580.44 -> That automatically on every page
582.76 -> Where the information and keywords are
584.88 -> So Wikipedia is ranking there automatically
587.76 -> But that's why they have described this picture very naturally
593.32 -> And things are written in its alt
594.84 -> Okay
595.32 -> But we have to take care of both things
597.64 -> The picture should also be described
599.2 -> OR SATMA
So you have to keep both these things in mind.
606.8 -> So see I have also opened an e-commerce website.
610 -> So whenever we optimize all text in the e-commerce website,
614.7 -> then you have to keep in mind that whatever is your product,
617.9 -> whatever image it has, the all tag of that image will be the same,
622.2 -> which is the name of that product.
623.7 -> Like let's take this example,
626 -> like I have simply done carandbike.com, here second hand cars
627.902 -> our focus keyword of that web page is also included in it. are dealt.
631.5 -> So this is an image of a product,
633.5 -> what is the name of the product?
634.7 -> Maruti Suzuki Wagon R LXI CNG, okay.
637.7 -> If I inspect it,
639.7 -> then you will see that the alt on this image,
643 -> see what is the alt,
644.5 -> 2014 Maruti Suzuki Wagon R LXI CNG,
647.8 -> that is, as it is, the name of this is in our all tag.
652.2 -> So this is usually practiced in e-commerce.
656 -> So now I have given you the idea of both websites.
659.2 -> See blogging, see recipe, see e-commerce.
661.8 -> What will be the all tag of an image there,
664.4 -> which is being shown in that image,
667.6 -> and what will happen in e-commerce,
669.1 -> which is the name of that product.
671 -> These are some things you have to keep in mind,
673 -> and in the same way you have to optimize your all tag.
676 -> If you have learned anything new from this video,
678.4 -> then don't forget to like it at all.
680.2 -> And subscribe to WSQTech.
682.7 -> If you have any query, question,
684 -> or if you have not understood anything related to all tags,
686 -> then you can post your query in the comment section.
688.6 -> I will give you all the reply of the comments in one video.
692.4 -> Thank you so much.
Source: https://www.youtube.com/watch?v=Oljb1Sg9xdI